YAAP

Video Podcast · AI21 Labs

Yet Another AI Podcast: a video podcast series for AI21 Labs featuring candid conversations with practitioners building real AI products. No hype, no sales pitches.


The setup

YAAP (Yet Another AI Podcast) started small: one host, one room, and a title sequence I was asked to animate. Then the person who taught me the camera basics went on leave, and the studio was mine to figure out.


The show

Candid conversations with people building real AI products, hosted by Yuval Belfer. I animated the title sequence and episode graphics, built on a visual identity by Adva Cohen and a visual language by Adva Cohen and Noam Rosenbaum.


Running the studio

Framing, lighting and camera became my job, and then audio too when the sound engineer's contract ended: mic placement, signal chain, and fixing whatever went wrong between takes. Yuval and I shaped the format as we went.


Spinoffs

Once the studio existed, it got used. I shot and edited dozens of short talking-head and founder videos for AI21's LinkedIn and social, so these are some of them.


  • ClientAI21 Labs
  • Motion Design, Studio & AudioAriel Paz
  • Shooting & EditingAriel Paz
  • Visual IdentityAdva Cohen
  • Visual LanguageAdva Cohen & Noam Rosenbaum
  • HostYuval Belfer